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25/08/2022
GET THE RIGHT FIT
Forget all the promises and marketing out there from printer brands. Forget those “top printer” articles that lead to Amazon pages (most are just affiliate marketing links that throw kickbacks to the original website).
What your business needs is what we call a “Goldilocks’ printer.” In other words, a quality printer is a printer that is just right – that matches your unique workplace needs.
A printer that is too small will compromise productivity and result in more breakdowns. A printer that is too powerful is a bad investment that results in wasted space, dried-up ink cartridges, and needless energy-consumption.
What’s more, the “Goldilocks printer” may depend on whether you need:
Inkjet or a laser printer?
A copier or a printer?
Multifunction with scanning options, colour or just monochrome?
Yes, there is a lot to consider! Don’t worry. We provide an easy-to-follow framework in our eBook, How to Select the Right Printer.
TREAT ANY PRINTER LIKE A BIG EXPENSE
Taking care of your printer reduces document interruption and keeps it tuned-up so that it’s always a quality printer. You can start by ensuring you have the best possible printer cartridges (and avoid counterfeits and cheapest compatibles) so that your printer isn’t worn down or damaged. Even an action as mundane as loading paper can go a long way in reducing printer-destroying paper jams, as seen in this video
We also propose regular printer cleaning, standby mode, and closing the manual tray when not in use.
THINK OF LIFECYCLE COSTS
Consider the “Lifecycle Cost” of acquiring AND operating a business printer. The operating costs, including service and printer cartridges, are far higher than the cost of the printer itself.
A typical lifecycle cost breakdown is:
60% Printer service and toner
40% Printer hardware
We provide complimentary maintenance and service with many of our printer solutions, regardless of what route you take (Ask us for options). Make sure you have a vision of what it’s going to cost to keep your printer working and working well. Also, keep in mind this: the cheaper the printer, the more expensive the replacement printer cartridges are likely to be (printer brands follow the razor blade model: sell the handle cheap to lock consumers and then make up the costs by overcharging for razor cartridges).
FORGET TRADITIONAL MODELS FOR THAT QUALITY PRINTER
The days of committing to owning a printer or copy machine are no longer necessary. Offices can leverage leasing (but beware of their quicksand contracts), managed print services, cloud-based printing, or a paperless office (although we contend it’s more of a myth in many circumstances). In our case, we evolved with consumer demands: we provider printers and printer service/repairs at no cost if you just buy our toner and ink.
The principal point is that you don’t have to drop a lot of money on an imaging device. And with a printer partner that comes with managed print services or leasing, you can get the right advice to get that “Goldilocks’ printer” whether you end up owning it or not.
We hope this helps you think outside-the-box so that the next printer out of the box is a quality printer. You don’t have to break the bank but break the code of your printing and budget needs, with a view of future costs and productivity.
Global Brand, Local Experts
Cartridge World’s experienced and impartial staff will take the time to understand your printing needs and recommend the right ink, toner, printer and supplies for you or your business.